National Frozen & Refrigerated Foods Association

2017 March Frozen Food Month Idea Book & POS

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NFRA PROVIDES RETAILER MEMBERS with complimentary meeting rooms so they may hold appointments throughout the Convention. In addition, many manufacturers have either meeting rooms or suites where they may conduct meetings as well. These meetings can take any direction the participants choose, from the review of an established account to the introduction of a new product or service. Once you register for the Convention, your name will be added to the pre-registration list that is distributed to all registrants multiple times prior to the Convention. Attendees will use this list to contact the companies of their choice and schedule appointments prior to arriving in Dallas. Retailers' schedules fill very quickly, so please call early to make your appointments. If a company has no appointment times left, ask them to meet briefly in Café NFRA. How does it work? THE CUSTOMER BUSINESS MEETING APPROACH that is the foundation of the National Frozen & Refrigerated Foods Convention is what differentiates it from other trade shows. You don't have to swap business cards on a noisy trade show floor hoping to get an appointment at some later date. This Convention lets you skip right to the one-on-one business meeting with the companies of your choice. The Convention brings together the top companies from all segments of the industry in one place and provides the time – no less than 7 hours of back-to-back meeting times for 3 days – so attendees can conduct business more effectively and efficiently. It's possible to hold dozens of face-to-face meetings in just a few days. That saves everyone time spent away from the office throughout the year and money in additional travel costs. Why choose this convention? 1

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