National Frozen & Refrigerated Foods Association

2019 NFRA Membership Brochure

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Involved EXPERIENCE an event like no other You will find this is not your typical industry meeting. It is truly a "working convention" with all the major companies in our industry in one place and a focus on customer business meetings. Members enjoy a discounted registration fee. I encourage you to join NFRA and become engaged in their consumer programs, annual convention and all other activities, which reach the consumer to grow our categories. The rate of change in our industry continues at an unprecedented pace and requires new types of thinking. NFRA has the events, programs and resources to be of great value for your company. — DAVE JONES, KELLOGG COMPANY, 2019 NFRA CHAIRMAN LIFT category and store sales PARTICIPATE in all-industry PR campaigns • Be featured on NFRA and Easy Home Meals websites and all social media platforms • Products highlighted in the New Products Newsletter • Gain access to all PR materials and messaging • Priority placement at Taste of Excellence SPOTLIGHT your company or brand Achieve high market visibility and brand exposure through: • Member listing in online membership directory and profile in Industry Insider • Sponsors are recognized on NFRA and Easy Home Meals websites and throughout social media • Convention sponsorship opportunities and product sampling • Compete to win a Golden Penguin Award for best merchandising and marketing Get My involvement with NFRA has given me the chance to grow relationships, continue learning, and has allowed me to use my experience in the frozen and refrigerated categories in a constructive way. But mostly, it benefits my company as a retailer. The relationships we have built have strengthened partnerships with the vendor community, and that has led to driving mutual business and sales. — BOB BROWN, CATEGORY MANAGER, JEWEL-OSCO Participate in an all-industry, national promotion: From the Chairman

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